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Social Media Marketing

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Hire me so I can show you the power of Social Media to grow your brand, foster your reputation and keep your clients happy.

Let me connect with your target markets and build social and business connections on your behalf by creating content that attracts attention and encourages readers to share it with their social networks.

Effective social media campaigns require a delicate but well-planned strategy. Much like the story of Goldilocks and the three bears, it’s too easy to turn off potential customers by coming on too heavy-handed or being so timid that your message gets lost in the background noise. A targeted, subtle message spreads from user to user and resonates because it is coming from a trusted, third-party source, as opposed to the brand or company itself.

The end result of giving continuous attention to maximize your online marketing strategy is growing your company, customers, impact, and profits.

Increased communication for organizations fosters brand awareness and often, improved customer service. Additionally, social media serves as a relatively inexpensive platform for organizations to implement marketing campaigns. Even obscure local companies can now compete in the global marketplace if they have the logistics in place (and enough marketing savvy to stand out in the crowd!).

Complete Social Web Management Solution

I offer comprehensive social web strategies, including:

Corporate branding to establish a positive image, using your website and social media tools to make sure the media can find the resources they need to give you promotion and/or effectively manage crisis response.

Establishing your presence in social networks such as Twitter, Facebook and LinkedIn. Using these to connect with customers, colleagues and business people. These can be great sources of referrals and for others to fan and follow you, and create a buzz for your business.

Consulting your employees so they are empowered to use social media tools while protecting your organization by setting out boundaries for what employees can and cannot do online. Make sure social media is a productivity tool rather than a waste of company time and resources!

Monitoring efforts to measure website traffic and social media reach.

Proactively managing your social web accounts so you identify your targeted audience and keep compelling content in front of them via ghost-blogging, micro-blogging, video sharing, and photo sharing. You know the saying: “Out of sight, out of mind…”

Making your message and content user-friendly, cutting through jargon and technical speak to quickly get to the point. I use my award-winning talents as a writer and photographer to communicate and illustrate how your product or service fulfills a customer want/need.

Optimizing your website for search engines and continually growing your list of keywords and keyword phrases in your content to continue to attract your market niche.

Social Bookmarking to turn your visitors into messengers sharing content in other networks such as StumbleUpon.

I help busy Small Businesses who are focused on the operations and growth of their companies and need an expert to handle their social web management. I harmonize SEO, social media and your website strategies so you get improved results, namely increased traffic and more sales.

Schedule your free consultation today to discuss or send us an e-mail with any questions you have!